THE ART OF MARKETING AND SELF PROMOTION FOR ILLUSTRATORS 2013

Tuesday, 8 October 2013

THE ART OF MARKETING AND SELF PROMOTION FOR ILLUSTRATORS

DON’T MISS THIS ONE DAY SEMINAR PRESENTED BY ILLUSTRATORS AUSTRALIA THAT CAN HELP EXPLAIN AND INSPIRE YOU TO SELF PROMOTE AND MARKET YOURSELF AS AN ILLUSTRATOR.

SPEAKERS

Sharon Givoni - Intellectual property lawyer
Specialising in: copyright, designs law, product/labelling law, will be talking about protecting your copyright,  ownership/collaboration issues, moral rights, contracts, privacy and illustration.

Sharon Givoni has been practising in the area of an intellectual property law running her own legal practise for some 13 years and prior to that working at a top tier Melbourne-based law firm.  
She has been interviewed on Today Tonight and ABC on topical legal issues in branding and copyright law and is part of a number of committees including the Intellectual Property and Information Technology Committee Meeting of the Law Institute of Victoria.

She is also the General Editor of the reputable Intellectual Property Law Bulletin and the Internet Law Bulletin, published by LexisNexis. 
Sharon has spoken a variety of industry and legal events and has often been invited as a guest speaker. She is well known among creative businesses, graphic designers and has many clients in the creative industry. She has a reputation for giving prompt effective legal services at cost effective prices. 
Her talks always involve chocolate as a bonus and you will also get a special ten tip list!
Sharon’s website www.sharongivoni.com.au

Libby Fordham - Communication Specialist/Publicist
The new world PR map - understanding and using channels and communities to take your creativity to the world. Understanding the use of traditional and digital PR in 2013 and beyond across publishing, content marketing, blogging, visual representation. Looking at the various platforms and how to use them, costs/expected, investment, trends and case studies.

Libby Fordham is 20 year communications and marketing freelance with a special interest in digital communications.  She has worked alongside business, government and the community sector, both in Australia and internationally, in the areas of transport, major events, infrastructure, sustainability, health, technology, just to name a few.  Her expertise focuses around the areas of communication strategy (traditional and digital), stakeholder relations, reputation management and content development.  
Twitter @libbyfordham www.libbyfordham.com.au

Martin Hosking - co-founder and CEO Red Bubble                         
The creative economy - or how the Internet is empowering creative professionals. Taking advantage of these opportunities however requires new skills and even more importantly a different attitude. Waiting around to be discovered is no longer good enough. Creative professionals who take on the task of self promotion - in the nicest possible way - can carve out distinctive new careers for themselves. Those who fail to do so will not only be left behind by the new economy but also the old.

www.redbubble.com

Discussion Panel
Eva Mills - Associate Publisher at Allen & Unwin (Books for Children and Teenagers) www.allenandunwin.com
Paul Collins - Publisher, Agent, Writer and Editor at Ford Street Publishing and has written many books for young adults. He is best known for his fantasy and science fiction titles in The Jelindel Chronicles and The Quentaris Chronicles. The Earthborn Wars trilogy was published by Tor in the US.
Paul has many strings to his bow. Paul has been short-listed for many awards and has won the Inaugural Peter McNamara, A Bertram Chandler, Aurealis and William Atheling awards.
www.fordstreetpublishing.com 
Vince D’Angelo - Creative Director at Mosaic Creative, has worked for 30 years in the advertising agencies and has clients including Ford, BMW, Holden, HOME Hardware, AAMI, Mazda, Westco Jeans, L’Oreal, Draggin Jeans, MINI, SAAB, Honda and Kraft to name only a few. www.mosaiccreative.com.au
Karri Hedge - Editor Hardie Grant Egmont, editor of children’s and young adult fiction at Hardie Grant Egmont. She has worked with authors, illustrators and designers on a wide array of award-winning and commercially successful novels and junior fiction series. Her background is in linguistics and childcare, and the resulting combination of language-nerdiness and kid knowledge has proved indispensible for navigating the schoolyard politics and dangling modifiers she encounters daily. 
Beck Wallman - Art Director with over 15 years experience, with her most recent placements at DDB and Clemenger BBDO Melbourne. During that time some of her major clients have been Libra, Fosters, NAB, Yellow Pages, Kraft, Holden and Tourism Victoria. She has also worked as an art director in kids’ television series, short films and music videos.


Seminar date:
Saturday August 10th 2013

Times
Registration 9.30am sharp
Seminar runs 10am – 4pm

Location:
NMIT, Yarra Edge Auditorium, Building G, Fairfield Campus, Yarra Bend Rd, Fairfield, Melbourne 3078 (Venue & Map)

Price:
IA members $60 (includes ASA, Scwbi and ACA members) Non-members $80
Students $30 (must show ID) Student IA members $20 
Includes light lunch and tea/coffee. Join us afterwards for a glass of wine and a chat. IA books will be on sale at a special seminar price

Registration:
You MUST BOOK AND PAY by Friday 2nd August to secure your seat. Spaces are strictly limited
Please email IA for further information:
office@illustratorsaustralia.com
www.illustratorsaustralia.com

DOWNLOAD A FLYER HERE

THANK YOU TO OUR SPONSORS

Bachelor of Illustration (NMIT) & Bachelor of Viticulture and Winemaking (NMIT)

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